took some more shots of the Holler app that was suppose to launch this week. really wish you guys could of seen this thing in action. that video on top of this screen was killer! :D
you can find out more detail on more portfolio http://www.behance.net/gallery/Holler-20-iPhone-App/3268861
about 2 years ago
Is it not going to launch?
Damn. Looks awesome. Why isn't it going to launch?
Great layout and contrast. Rad work!
thanks guys. unfortunately no, it's not going to launch. maybe one day...but we weren't ready to take it to this next level publicly yet. it got to the point to where ok...we can take this massive gamble with millions of dollars and hope we gain more than 5k users we already had...or hold off for a bit until we are ready (and financially stable) so we decided to hold off.
it's not easy doing a start-up. you'll never know until you truly do one. not just make an app, but do an actual start-up i mean. especially when you have millions of other ideas that could be more successful and more useful for the community. basically we lost our confidence...
i don't know...what do you guys think of the idea of holler?
I've always thought that for social products, launching in the right network of people is more important than a marketing budget.
Regardless of the success of the project or not, you should follow through. Seems like you've pushed it pretty far and there are undoubtably more lessons to learn as you get it out there.
I loved following the progress of this and was really excited to see it launch. Wise decision on holding off, its probably one of the hardest decisions to make when you're passionate about your product. Look forward to seeing it some time in the future perhaps.
clean layout duder!
I'm with @Gideon Baldridge on this one. If you've got a fairly cemented userbase that you can rely on to use and promote, things might go better than expected. A friend and his buddy launched an iOS game that maybe only 500 or so of us downloaded and started delving into on launch, and because people saw the new app picking up steam in the App Store, it generated enough interest to bring in more users and reviews.
It exceeded their expectations and brought in money, but because it was a game there were certain aspects (cheaters, mechanics not lending themselves to certain regions -- it was GPS-based) that it lost the spark pretty quickly for the early-adopters; the audience you don't want to tick off.
I can't speak to a start-up environment, as I don't think my friend and his buddy were that far invested in their project, but the idea of Holler sounds like something even a socially awkward person like me would use if I needed to kill some time or wanted to meet like-minded people for a few minutes. Just being able to mark myself as someone in the vicinity interested in talking geekery would be awesome because I'm always wondering who around me I actually have a lot in common with that I wouldn't have bothered engaging with otherwise.
In another vein, I work at a conference facilitator right now, and an app like this would be invaluable for attendees to really get to know what peers are interested in what and if there's enough interest to discuss those topics over drinks after the event.
Sorry for the wall of text, but I hope that helps -- good luck!
Really looks great, Too bad it won't go live!!
@Dann Petty Sexy man! — ME WANT! :)
it looks nice :)
thanks guys. super bummed about this project. it's actually the main reason i moved back to SF was to see this through.
the good news is...i've got some greater things in the kitchen. so you'll be seeing a few new things from me launching in April.
Danny, the app looks good, and this is a personal opinion and don't take it too personally.
I always thought that non real time social networks used for events don't really work. I like to call each of my friends so I can hear / see them confirm that we're going to surf, play soccer, whatever.
Now, I think Holler would work from a business point of view. Like @Mandy McClausky, above me, said this would be quite a success.
I hope I made myself understood.
totally makes sense.
we actually were setting up holler for the business side. that's why we create these new profiles and some other things behind scenes. we we're making the pitch at techcrunch disrupt last year about the business side and more people seemed interested in the personal side.
you're thinking of this as reaching out to your already *close* friends which this does but the main thing about holler is with *nearby people* not just people you already know.
but totally, agree with what you guys said :D
I really like what you've done with the play button. I've always been influenced by slapping one dead in the middle YouTube style but this is inspiring and makes more sense in most cases because it allows you to see the content more (making the page prettier at the same time)
I know what you mean about having millions of ideas, I think in your heart of hearts you'll know when you're onto something where you need to drop everything else BUT sometimes you never know what will happen until you launch.
It might flop, it might be loved, it might be loved and still flop but you'll learn a bunch of stuff that'll maybe help you come up with the next big thing (Instagram came about because Burbn failed)
Plus you might catch the eye of someone important. And with a design like this that's more likely than most. You can at least say, "Hey no one used it but it's a beautiful app with a great experience" Which I think is a achievement in itself.
I wrote this post http://www.mobileinc.co.uk/2012/02/just-make-stuff/ (It's a small example of what can happen)
Can you launch without betting everything on it and just see how it does? Then gauge your level of effort based on the activity?
...you did a great job on this Dann. Bummer it isn't going live.
Really really cool... nice idea there with the back button on the image and the play on the side and not centered :)
Looked at your other Holler shots. This is really slick. Love it.
over 1 year ago
Looks well smart man! Best of luck with getting it launched.
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