Branding

Final logo for an Architectural firm. They came to us seeking brand strategy and a full rebrand and new website (still in the works). Following the brand strategy sessions, we understood they desire to expand outside of the Huntsville Alabama market and reach Nashville Tenessee. That in mind we took their out of the box architectural solutions, broke the angles and pieces down into a set number of pieces and after a few rounds of refinements decided to leave the pieces in a ready to build format. The brand now uses these pieces to represent themselves. Implementation of the brand includes: Providing their clients with blocks of these pieces so they can physically engage with the brand after a consultation with them, applying a custom variation of the logo where they can place an image within the pieces to provide a custom experience for their clients when they build out presentations and proposals, custom type that includes the angles within the pieces allowing the type to be a stand alone mark as well.