This is my new company identity that I'll be freelancing under. I settled on this icon mark and name, it felt good. Most of the freelance work I do is moonlighting in addition to my day-time developing job. Let me know what you think.
You already know what I think about the name and mark. :)
And I agree that the proportions seem a little off, but I'd go the other direction; make the type smaller so that its outside edges align with the outside edges of the drop/flame.
So I think you have a good concept here, but I would keep going with tons of ideas. I'm no logo design king, so take this for what its worth (which is nothing):
First off, the logo without the title does not look like a moon.
Over all, my first impression was a black flame or some type of drip. the Moon shape actually looks like a reflection treatment for the drip. Certain parts look like they need some clean up, but that might be the linen BG you have this on.
So, like I said, this is not bad and has some good parts about it, but does not speak "Moon lit" to me.
Lastly, I would choose another font. This one is a little dry.
Keep going man! Logos are hard and you are doing some good things here! Way better than what I could come up with.
7 Responses
Pro
Alex Parker ⇢ ☁
This is my new company identity that I'll be freelancing under. I settled on this icon mark and name, it felt good. Most of the freelance work I do is moonlighting in addition to my day-time developing job. Let me know what you think.
over 1 year ago
Pro
Adam M Stevens
I like the icon, not sure the font is the best choice or size proportion. I imagine the icon being smaller.
over 1 year ago
Pro
Blake Simkins
I like where this is going.
over 1 year ago
You already know what I think about the name and mark. :)
And I agree that the proportions seem a little off, but I'd go the other direction; make the type smaller so that its outside edges align with the outside edges of the drop/flame.
over 1 year ago
Pro
Alex Parker ⇢ ☁
Good call - I didn't even take the time to check alignment on that.
@Adam Stevens Do you have a font in mind you think might look good? I'm open to suggestions. I just kinda randomly picked that one (Futura)
over 1 year ago
Pro
Eric Hoffman
So I think you have a good concept here, but I would keep going with tons of ideas. I'm no logo design king, so take this for what its worth (which is nothing):
First off, the logo without the title does not look like a moon.
Over all, my first impression was a black flame or some type of drip. the Moon shape actually looks like a reflection treatment for the drip. Certain parts look like they need some clean up, but that might be the linen BG you have this on.
So, like I said, this is not bad and has some good parts about it, but does not speak "Moon lit" to me.
Lastly, I would choose another font. This one is a little dry.
Keep going man! Logos are hard and you are doing some good things here! Way better than what I could come up with.
over 1 year ago
Rebound
Moonlit v2
by Alex Parker ⇢ ☁
Here is landing number two. I apologize for it being the typical stamped in linen look. Just testing it out.
Feedback on the mark. I will post a shot of my process sheet as well, just for fun.
EDIT: Decided to make this reboundable if you have any clever ideas of stylizing it, I'd love to see it.
Psd: http://cl.ly/EAoY
over 1 year ago