The nature of the agency work for (only have another 11 days left here), is that a job will come in in the morning, and need completing by the end of the day - as was the case with this, today.
This also means that ideas can be scrapped midway through designing - again, as was the case here. This route was far too "graphic" for the Australian liquor chain these were being designed for. I kinda knew it wouldn't make it past my Creative Director, but it was worth a shot. I like to be able to say that I've at least tried to push something that the client wouldn't normally go for, rather than not try at all. And I actually really like this, which is rare for me to say of my own work.
3 Responses
I'm just working on some minimalist animal illustrations for a wine campaign. These images will sit with text such as "Great with chicken!".
over 1 year ago
Rebound
Meat - Campaign Illustrations
by Mark Gamble
The nature of the agency work for (only have another 11 days left here), is that a job will come in in the morning, and need completing by the end of the day - as was the case with this, today.
This also means that ideas can be scrapped midway through designing - again, as was the case here. This route was far too "graphic" for the Australian liquor chain these were being designed for. I kinda knew it wouldn't make it past my Creative Director, but it was worth a shot. I like to be able to say that I've at least tried to push something that the client wouldn't normally go for, rather than not try at all. And I actually really like this, which is rare for me to say of my own work.
over 1 year ago
BTW, this was a subliminal inspiration for my meadowlark mark, Mark. Thanks for droppin' science.
about 1 year ago