Bouquets

1 Response

1. Stuart Traynor

   It's getting to that stage where the name is beginning to lose all meaning. I scrapped Gotham Extra Light in favour for Gill Sans, primarily for the little charm it has with the cheeky flick of the tail on the Q but mainly because of it's history in railway signage and trying to tap into the mindset of commuters who are a target market for a florist. I'm still not 100% on the leafs, I think a texture would really help it but so far I'm liking the rich green, it adds a little prestige haha.

   almost 2 years ago