Logotype wireframe

11 Responses

1. Pro Dan Cowley

   Love these insights into the work!

   1likes

   4 months ago

2. Pro Gavin Elliott

   Sick––Meaning absolutely wonderful.

   4 months ago

3. Pro Jordan Payne

   very well thought through

   4 months ago

4. Pro Renato Castelo Branco

   awesome

   4 months ago

5. Joe Prince

   The 's' seems to be leaning very far to the left David.

   4likes

   4 months ago

6. Nicholas Hendrickx

   Whoa, that's well balanced!

   4 months ago

7. Pro Mike Fortress

   Very elegant. However it looks like your round sides (top and bottom) aren't optically aligned with the baseline and mean line.

   4 months ago

8. Pro Dominik Levytskyi

   cool!

   4 months ago

9. Pro David Pache

   Thanks everyone for your comments!

   The "s" had some modifications done to it later on and currently stands more symmetrical.

   This was just a sketch for one of the construction methodologies explored therefore does not contain overshoot corrections or kerning but that is normal at this earlier stage of the wordmark creation process. Much like the symbol creation seen in earlier shots, concept first - execution second.

   4 months ago

10. Pro Julie Ng

    Brilliant! Love the insight into logo creation. It's hard to understand concept first when just looking at the finished product. These sketches are great and speak to the process of logo design. Cheers!

    4 months ago

11. Pro Isaac Grant ＊

    S looks tilted, apart from that brilliant.

    4 months ago