I think this is great, and a total improvement from their latest logo, but it just doesn't give me that "NBA" feel. I know it sounds like I'm their marketing person and would say stuff like it doesn't 'pop' enough. But it really doesn't pop enough in my opinion.
What do I mean? For a sports team logo, I would expect less of that flat minimal feel, and more of the fun feel. And your logo in my opinion is great, but not for a sports team. For example I think Pacers logo succeeds on that, so as Nets logo. I know you're just playing, but I thought it would be appropriate to give constructive feedback. And this is purely my opinion, so it's not like what I say is right, it probably is wrong in so many ways haha :)
Anyway, as always I love the style (just not for this purpose).
Yeah dude. Send it to them. The Copperplate mess is atrocious, I feel bad for Monta Ellis and David Lee having to wear the current logo. Must feel like a medallion hanging from a necklace.
@Kerem - Thanks for your thoughtful analysis. I'd agree with you to some extent, this could probably be more dynamic or energetic. It was just an idea that popped into my head while watching the Warriors so I went for it. If I was really working on a project like this I think the end result would be more appropriate....BUT, I do have to say that I think the current NBA "feel" is pretty terrible. All the bevels, shadows, strokes, etc are getting out of hand. I'd still prefer something simple and iconic to the mess of stuff thats out there now. The Pacers logo I think is decent, and I like that the Jazz is using one of their classic logos, but otherwise it's pretty heinous.
38 Responses (page 1 of 2)
Just playin.
4 months ago
Pro
Greg Christman
This is awesome.
4 months ago
Pro
Benjamin Friesen
Please propose this to them. Their current logo needs to go.
4 months ago
Pro
Ricky Linn
^ word.
4 months ago
LORD this is better than their "revamped" mark
4 months ago
Eh, not your best.
4 months ago
Pro
Waseem Arshad
awesome.
4 months ago
I LOVE this!!!!!!!
4 months ago
Pro
Pavlov Visuals
They should make vintage tee's with this... Awesome Crest
4 months ago
Pro
Michael Dolejš
Great mark!
4 months ago
Pro
Aaron Sechrist
Pitch this, for real. This is throw-up-makingly better than what they are using.
4 months ago
Pro
Taylor Goad
This is awesome.
4 months ago
Stop playin'.
This is good!
4 months ago
so great.
4 months ago
Sports!
4 months ago
This is awesome!! I agree that this needs to be proposed to the team... Whoever made the last logo needs a head check!
4 months ago
Pro
Kerem Suer
I think this is great, and a total improvement from their latest logo, but it just doesn't give me that "NBA" feel. I know it sounds like I'm their marketing person and would say stuff like it doesn't 'pop' enough. But it really doesn't pop enough in my opinion.
What do I mean? For a sports team logo, I would expect less of that flat minimal feel, and more of the fun feel. And your logo in my opinion is great, but not for a sports team. For example I think Pacers logo succeeds on that, so as Nets logo. I know you're just playing, but I thought it would be appropriate to give constructive feedback. And this is purely my opinion, so it's not like what I say is right, it probably is wrong in so many ways haha :)
Anyway, as always I love the style (just not for this purpose).
4 months ago
Pro
Brandon Rike
Yeah dude. Send it to them. The Copperplate mess is atrocious, I feel bad for Monta Ellis and David Lee having to wear the current logo. Must feel like a medallion hanging from a necklace.
4 months ago
Pro
Alex Rinker
This is great! Looks like "warriors" isnt quite spaced evenly within the two circles though. Hangin' a little low.
4 months ago
Pro
Jose Canales
since when do you like basketball bro? why dont you start with a mavs logo, or have you just completely disowned texas now. jerk.
4 months ago
Pro
Ryan Feerer
jeez, man. This is great. I also agree with Jose. You, jerk!
4 months ago
The more I look at this, the more I like it.
4 months ago
Pro
John Soat
Hope to see kids in Oaktown sporting this beauty on their jersey someday.
4 months ago
Thanks for the comments guys.
@Kerem - Thanks for your thoughtful analysis. I'd agree with you to some extent, this could probably be more dynamic or energetic. It was just an idea that popped into my head while watching the Warriors so I went for it. If I was really working on a project like this I think the end result would be more appropriate....BUT, I do have to say that I think the current NBA "feel" is pretty terrible. All the bevels, shadows, strokes, etc are getting out of hand. I'd still prefer something simple and iconic to the mess of stuff thats out there now. The Pacers logo I think is decent, and I like that the Jazz is using one of their classic logos, but otherwise it's pretty heinous.
Caleb Bennett sent me a cool article today that he wrote recently that touches on the subject - http://6thfloor.blogs.nytimes.com/2012/01/13/making-that-old-school-sports-logo-new/
Anyway, appreciate the feedback, I'll keep it in my back pocket in case I get to work on this for real!
4 months ago
So great. Really nice move including the SF / 62 as a point of legacy.
I agree that it would be good to see a few more NBA teams move in this direction — using cleaner, bolder lines and hinting more at heritage.
Someone send this to Peter Guber stat!
4 months ago