Discovery UX Wireframes

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When beginning a new project, it's important to spend time "discovering" what will work best for the user. It's a lot of trial and error, but that's what makes it fun! After a sitemap has been created, I try to focus on building out the pages out in rough wireframes (featured here), working with content and marketing to determine the hierarchy of information on pages before fully fleshing out the design and content. This allows us to take a high-level look across the website to make sure the flow feels natural and the presentation of information is featured in a timely manner.

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Watch a pre-user test screen capture here:
https://youtu.be/6rAdwHK_5Vk