Meet Julius from RunOC

This lil' guy is the mascot for the Orange County running group my wife and I founded a couple years ago, RunOC ( https://www.meetup.com/Run-OC/ ). We're up to nearly 1k members and meet a couple times a week for a chill run and then grab some food and beer.

I wanted our mascot to embody the fact that none of us are pros out there and that running can be a struggle but it can also be fun. It took a while to find an expression that expressed equal parts pain and enjoyment.

This brand has been a lot of fun to work on and is far from over, I'll continue to roll out the bits as they get wrapped up. Plenty more to come.