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Logo concept

by Matthew Smith Pro Nov 26, 2011
Screen_shot_2011-11-26_at_2

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13 Responses

  1. Pro Squaredeye_336x336 Matthew Smith

    I'm working on a pro bono project for a friend. ID work is not my forte, but I do enjoy it. Here is the base concept. I'd LOVE some feedback and rebounds here to see what others would do with this.

    The next round will be to make this feel more, feminine using colors, texture, and roughing up the edges a bit.

    * The friend has a small boutique shop with womens clothing and nicknacks.
    * The mark should be memorable and feel funky and fun.
    * This current direction is too masculine, hard edged, strong. I need to back it off or find some changes that make it feel lighter and less intense.

    *EDIT* I added the PSD so anyone that wanted to could play around with this.

    6 months ago

  2. Pro Logo Julien Renvoye

    I'll give it a try :)

    6 months ago

  3. Pro Squaredeye_336x336 Matthew Smith

    @Justalab, well dang. I'm ready to get schooled now ;)

    6 months ago

  4. Pro Squaredeye_336x336 Matthew Smith

    BTW, the font being used here is Mensch by Morgan

    likes

    6 months ago

  5. Pro Kerem Kerem Suer

    MMMMMMensch...

    likes

    6 months ago

  6. Jf-logo3_2_1000

    Even_a_sparrow1_teaser Women clothing & nickn... Is this what you had in mind? And hey – I even came up with a new name for your friend’s business! In my defense, I was really bored today. November 26, 2011

    Rebound

    Women clothing & nicknacks

    by Jakub Foglar

    Is this what you had in mind? And hey – I even came up with a new name for your friend’s business!

    In my defense, I was really bored today.

    6 months ago

  7. Pro Avatar Charles Riccardi

    I'll take a stab at it :)

    6 months ago

  8. Pro Selbstportrait_crop Joris Rigerl

    I'm already really feeling this. I think a little colouring and texture could do wonders to the current concept. The type works and the ribbon flows nicely, though I would round it off a bit, especially at the folds. Also, I feel like there's a little to many angles overall, mostly at the lower end of the mark. Cleaned up, I think it's not too masculine at all.

    EDIT: Jakub's ribbon is pretty much what I had in mind.

    likes

    6 months ago

  9. Pro Me Marco Suarez

    What Charles did is heading in the right direction. This needs to feel feminine and the current design feels masculine. Coloring will help this, but so will curving the ribbon to create more organic shapes instead of mechanical.

    And I'd use an image of a whole bird instead of a wing.

    And point the bottom of the bird house. It'll create a better shape.

    My 2 cents.

    likes

    6 months ago

  10. Pro Squaredeye_336x336 Matthew Smith

    @Marco, you're so good. I think I'll hire you. Oh wait... I already did.

    6 months ago

  11. Pro 529901_2815881576634_1846700081_1634407_520186783_n komiyama.com.br

    nice work!!!!

    6 months ago

  12. Pro Mtn_rogie Rogie

    That wing is boss, hoss.

    6 months ago

  13. Squaredeye_336x336

    Screen_shot_2011-12-06_at_10 Even A Sparrow Another take. More feminine. I'm happy with it. I attached my sketch. December 06, 2011

    Rebound

    Even A Sparrow

    by Matthew Smith

    Another take. More feminine. I'm happy with it. I attached my sketch.

    6 months ago

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