Pendleton Directors' Reserve

Got a new case study up on the Cue site- Pendleton's premium end of their portfolio: the Directors' Reserve. This bad boy is aged 20 years and is wrapped in a leather saddle inspired wrap illustrated by famous saddle maker, Randy Severe. See the whole thing here:

https://www.behance.net/gallery/46024993/Pendleton-Directors-Reserve

CD: Alan Colvin

Matt Erickson
Thoughtful Brand Identity design, Packaging & Illustration

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