A quick iteration and some quick experimental typography of a new logo design project I recently started.
Still needs some curve & space adjustments - especially the beak - and maybe a bit more solid overall, as well as deciding on the main layout of the logo.
Though I'm aware these things seem to happen more often lately. Probably to cut their costs and maximize their creative profits. But as recent researches revealed - and what we already knew for a long time - the best results come from a mutual trusted relationship between client and designer!
Usually I don't even touch my pencil before I got my signed contract agreement back from a client. Ironically in this case - and totally against my own policy - I decided to start this project without any formal agreement, because. I felt like this particular client seems to be very seriousl about their revitalised business identity.
But who doesn't want to create a cute little catfish logo after all ;)
Anyways, I hope it turned out just fine for those who worked on this project previously.
23 Responses
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Gert van Duinen
A quick iteration and some quick experimental typography of a new logo design project I recently started.
Still needs some curve & space adjustments - especially the beak - and maybe a bit more solid overall, as well as deciding on the main layout of the logo.
More about this soon...
7 months ago
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Sean Farrell
I was wondering who Michael ended up going with :) good job man, looks good
7 months ago
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Alen Type08 Pavlovic
I also worked on this and the logo I sent them was approved. Weird stuff, happens a lot lately...
7 months ago
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Sean Farrell
I know they hired David Pache too...
7 months ago
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Wade Meredith
This is very nice. Serene.
7 months ago
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Gert van Duinen
Now you fellows got me curious ;)
Though I'm aware these things seem to happen more often lately. Probably to cut their costs and maximize their creative profits. But as recent researches revealed - and what we already knew for a long time - the best results come from a mutual trusted relationship between client and designer!
Usually I don't even touch my pencil before I got my signed contract agreement back from a client. Ironically in this case - and totally against my own policy - I decided to start this project without any formal agreement, because. I felt like this particular client seems to be very seriousl about their revitalised business identity.
But who doesn't want to create a cute little catfish logo after all ;)
Anyways, I hope it turned out just fine for those who worked on this project previously.
7 months ago
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Daniel Vernon
Looks great, good luck with sorting this out.
7 months ago
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Richard Tabor
Love the fish and the presentation (circles) really bring it out.
7 months ago
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Alen Type08 Pavlovic
Now it's more clear why they asked me not to post it online, anywhere.
7 months ago
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Gert van Duinen
I usually never agree with such requests, unless the project runs under NDA.
7 months ago
Sharp.
7 months ago
Cool work Gert!
Interesting stuff guys!
7 months ago
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Claire Coullon
Awesome work so far, a little catfish must be great to draw! I love the blue you've picked here as well. Hope everything works out ok with this.
7 months ago
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Nick Hood
Really nice work, Gert.
7 months ago
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Rudy Hurtado Global Branding
Amazing as always Gert!!
7 months ago
Impressed once again, Great Gert!
7 months ago
Great also this time!
7 months ago
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Hernan Cerezo
I dig the simple flow of this one! :)
7 months ago
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Justin Garand
Awesome!
7 months ago
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Matt Tharp
The texture is a really nice touch.
7 months ago
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Chloe Yingst
This is a really beautiful logo. I love the movement you've created with just a few simple shapes.
7 months ago
Wow! I haven't been active much here and I can't believe I almost missed this amazing work by one of my favorite designers! Great as usual Gert!
7 months ago
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Khashayar Elikaee
Amazing work as always man! Love the typography and simplicity.
7 months ago