7 Rules Driving the Psychology Behind Great Product Design

I've long been fascinated by the intersection of psychology and product design. It inspired me to write a long-form article on my experience using the psychology of "flow" — or "optimal experience" — to direct my UI & UX design.

Give it a read if that's your thing, and let me know what you think!

https://medium.com/@alexobenauer/7-rules-driving-the-psychology-behind-great-product-design-9c930050c24d

Posted on Jul 28, 2016

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