General Electric Tumblr Blog

General Electric is currently running a campaign (by BBDO) titled "brilliant machines," which celebrates the robots it helps make.

But did you know that GE is quietly mastering the world of memes and photoblogs, too?

It has a handsome Tumblr account on which it promotes a huge cache of Instagram beauty shots of its products. If you like engines, trains and planes — this is the blog for you targeting ME market.