Masterclass Visual Identity

Design Brief

A concept for a design brief, Masterclass," is an online platform offering expert-led classes across various disciplines, including arts, business, technology, and more. The platform aims to provide high-quality learning experiences for individuals seeking to enhance their skills and knowledge.

View Project: https://www.instagram.com/p/C5SwYgtgBvB/

Thought Process

Aiming for a design that feels contemporary yet possesses a timeless appeal to ensure longevity. With a color scheme that reflects sophistication, professionalism, and trustworthiness. Assisted with the Poppins font, as it's clean, legible, and complement the overall aesthetic of the logo.

Color Scheme

The color scheme used conveys a sense of professionalism, reliability, and trust. The vibrant green (#00C458) adds a touch of freshness and vitality, symbolizing growth, innovation, and a forward-thinking approach. This aligns well with the idea of continuous learning and development.

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