#14 - Dokyou Testimonials

Design: Testimonial section for an imaginary company that provides accounting services for freelancers.

Goal: Showing off a bunch of testimonials without overwhelming the user.

• Mentioned the number of users and highlighted the value proposition in the header.

• Included the Google logo to indicate that these testimonials are from real users, not generated by AI.

• Included 5-stars in each testimonial for visual reinforcement.

• Included testimonials from various countries to illustrate the company's international presence implicitly.

• Also, seeing people from your country makes a positive impact by making it more ''relatable''. Especially important for financial services, as it makes users think, ''Oh, they provide services in my country too! They must be keen on the laws and regulations, which is good.''

• Included profile photos of users to humanize the storytelling.

• Provided a link to the complete testimonials list for users who want to read more. Also highlighted the total number to emphasize the volume of reviews.

• Mentioned that sign-up is free in the call-to-action (CTA), indicating low commitment for starting out.

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