Asser design - Home page redesign
Initial Impression:
The original Asser Design & Construction homepage was robust and promising but echoed for a touch of modernity that would align with its architectural ethos. It was a canvas awaiting a transformation that would mirror the innovation of Asser's real-world projects.
Embarking on the Redesign:
As an individual designer, I approached the redesign as a personal challenge to infuse life into every pixel. My aim was to intertwine functionality with the elegance of Asser’s own principles. This project was not merely about reshaping a user interface but about constructing a user experience that paralleled the art of building spaces.
The Solo Designer’s Touch:
The redesign is a testament to the power of a single vision that can lead to a profound impact. Each design decision was a solitary step towards creating an ensemble of elements that harmoniously work together to showcase Asser's prowess and promise.
Reflections and Moving Forward:
By channeling 15 years of expertise in UX/UI into this project, I've aimed to present a digital space that is not just seen but felt, ensuring that every visitor leaves with a lingering sense of connection to Asser's architectural artistry.
