Adobe Create Now / AR Welcome

An interactive augmented reality welcome message allowing visitors of the Adobe Create Now event in Raleigh, NC to enjoy the event in the digital space by taking photos or videos of the experience before and after the panel. While still adhering to Adobe’s branding, the concept was to communicate Adobe Create Now to connect with creatives in different cities and mediums. The visuals show a combination of 2D and 3D elements using Adobe’s “A” icon as the path from one city to another.

After a few seconds of viewing the initial welcome experience, the scene spins and transforms into an Adobe Create Now model combined with the Creative Cloud icons revolving around the main model. This pays homage to all the creatives and various programs each and every one of us uses that form the Adobe community.​​​​​​​

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