UI DESIGN ONLINE SHOP OF TEXTILE

About the project

I was preparing a project for an online store of home textiles.

From the business side, I faced the following tasks:

To interest the target audience.

Increase the number of orders through the site.

Update the look and feel of your web page and breathe new life into it.

Promote the site on the Internet so that more people know about it.

Get a greater flow of regular customers, thereby increasing profits.

Simplify ordering.

Make a user-friendly interface.

Proto Persona

During the development of the project, a "Proto persona" was created to understand who the potential user of the site is. And what should be paid attention to in the development of interface design solutions.

UI design HOME PAGE

A site prototype layout was created, with a concise structure, using a grid and a certain compositional solution.

Fonts of colors

"White smoke" and "Purple color" colors were involved in the work, because they are gentle, pleasant, interact well with each other, help users to calm down and concentrate. And also used "Black", "black" and "Red" colors, which were successfully combined and gave certain notes to the project.

In the project, a convenient and understandable interface was made. The product catalog contains filters that make it easy to manage the large volume of products offered by the online store. And if you need a specific product, you can use the general search.