Fintech has seen rapid growth and developed advanced solutions in recent years, and there are many opportunities to improve in the sector. Additionally, Saudi Arabia's Vision 2030 Financial Sector Development Program aims to increase financial inclusion and reduce cash dependency.

Accordingly, the above proposal was developed based on the study of the availability and accessibility of various digital financial services through a junior's bank account in Saudi Arabia for the 7-18 age group.

The study highlights the significant growth of Gen Z and the importance of investing in junior accounts, as their spending power reached 150 billion dollars in 2019. Furthermore, 57% of Gen Z prefer online shopping in Saudi Arabia.

Research and benchmarking of similar products from various countries revealed the following lessons:

• Develop a Real Experience (by spending, saving, sending, and gaining).

• Facilitate financial education (through statistics and notifications).

• Create a sense of personality (through creative options).

This study was presented in detail to STC Digital Bank as an opportunity for the first digital bank in the region to launch junior accounts with several attractive features.