An unused concept for a photographer's mark.
over 2 years ago
love the direction and colors, but it seems awfully busy. maybe remove the smallest bubbles or all the bubbles except for the one with the "syp" ?
totally agree with Matt, less is more! I love the idea and that magenta fits good with the turquoise.
I agree with Matt and Daniel. Simplifying the primary mark may help. However, there's some really nice elements that could easily extend into the identity.
Thanks for the feedback guys, but in this case I disagree. The #1 mandate for this was loads and loads of color. The smaller bubbles help with that, and I think give it a better feel of randomness. Obviously this can't be used in every instance though, so there will definitely be a stripped-down secondary mark for some uses, as well as a 1-color version. Thank you though, I do really value the feedback.
Oh yeah, this is great and definitely has legs. I agree with you, all of the elements are going to be valuable assets for a photographer—the SYP alone as a monogram, watermarks for photos, elements on their blog/site if they wish, etc. I get this a lot more than the last concept. Nice work!
Great color. Original and I think you can really play around with the shapes/colors in other applications of the mark.
I really love all the color choices here. I like that everything seems structured, but the SYP is more organic and flowing. It fits within context. If there was a successful way to pull off a strong mark with something as delicate as bubbles, you've certainly done it.
I'd love to see this only with the big green bubble and the magenta however-you-call-it!
lovin' it! The S seems like it's falling over just a little bit.
Liking the unique idea here. I like this better than the other SYP lollipop idea (it was cool to look at but didn't convey accurately). Only thing I might do is explore a different font. Something a bit more playful? Just a thought.
Thanks all! Lots to chew on.
@Ethan and Jason, that's the idea. This would be the main lockup, but the elements can be used separately or even possibly rearranged. Having something simple and watermark-able is an important use for a photographer.
@Steven, I think you're right. Thanks.
@Chuck I think Neutra does the job well here, but I'm definitely going to explore some more. I agree, the other one didn't convey accurately.
Thank you for thinking outside the dang box...super refreshing. I love how the bubbles aren't 'perfect' vector shapes...really nice touch.
Loads of personality. Great stuff.
This is terrific - completely different, I really like it. Richie used the right word: it really is a refreshing approach. I love the SYP type (agree with Steven about the 'S') and would be curious to see the alternate, stripped down versions and extension into a full identity.
Richie, Todd, Claire: thank you guys! I respect all of your opinions for different reasons. This hasn't been pitched yet, so we'll see how it goes. Claire, I'll post all the various permutations once the project is completed. If not here, then on my site (I'll give you a heads up).
too illustrative to be a logo I guess. but I LOVE it
almost 2 years ago
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