Oktoberfest Beer Label

Who's ready for Fall and German-style Beers!?

Here's a look at the label for OKTOBERFEST, a traditional lager by @schlaflybeerA classic crowd-pleaser authentic in its execution and evocative of its heritage. Oktoberfest is clean and balanced in its amber color, sweetness and toasted malts. This traditional Märzen originated in 16th-century Bavaria, where it was one of the last beers to be brewed for the season before being lagered in stone cellars for the summer. Given months to ferment, it was ready to enjoy at the Bavarians’ fall celebration—“Oktoberfest.”

Lettering expertly drawn by @jeremyfriend