Lee Seidenberg Photography
Logo redesign for a photography studio specializing in hi-end headshots.
The client, Lee, felt the brand’s existing logo was too plain to promote memorability and showcase the brand’s unique personality.
He envisioned a hand-drawn design with a biker-esque vibe that is edgy, but approachable.
I created a hand-drawn wordmark that incorporates a lightning bolt in a subtle way. The overall feel is bold and masculine, but still down-to-earth and professional.
What do you think about this logo redesign?
💬 I’m all ears! Let’s chat in the comments!
biker
black and white
brand design
brand identity
branding
branding design
font
hand lettering
lettering
logo
logo design
logomark
logotype
photography
retro
type
typeface
typography
vintage
wordmark
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Posted on
Oct 16, 2023
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