Vodafone Foundations – 25 Years of Giving

CHALLENGE

Vodafone Foundations 

Telecomms

Vodafone wished to create a highly visual overview of all the accomplishments achieved by the charity arm of Vodafone called 'Vodafone Foundations,' which is a global chain of entities creating 'Connecting for Good.' The aim was to celebrate the positive impact over the 25-year period since its inception and tell the story of its process evolution. This publication needed to be for worldwide digital distribution as well as a small print run for a premium print coffee table book.

SOLUTION

Connecting for Good

A visually striking report showcasing the impact and scope of the charity work done by Vodafone Foundations.  Features included showing how the organisation’s working model has changed to maximise it’s impact through programmes throughout the world - both direct (measurable) and indirect.

ROLE

Art direction / Concept / Design & layout / Illustration / Imagery selection / Finished artwork