Coco Branding

New Work: Branding for Coco in Minneapolis. Established in 2009 under the name "Coco," the company underwent a rebranding in 2018 and was renamed "Fueled Collective." However, after listening to the community's feedback, Coco is back and better than ever. We collaborated closely with their team to create a logo representing the company's original roots. The new branding represents a hand-lettered logo with a classic Italian flare reminiscent of historic business signage. Coco is focused on providing a collaborative and comfortable workspace for freelancers, entrepreneurs, nonprofits, enterprises and small businesses.