Knoxville Entrepreneur Center Branding

Knoxville Entrepreneur Center is a hub of new ideas. After 8 years of serving the community, they needed a brand refresh that matches the boldness and excitement of the entrepreneurs they work with. I directed and designed the new brand for KEC while working in-house as Creative Director.

The KEC mark is the flexible foundation of a larger system. The vision is to make Knoxville the most founder-friendly city in America — and that starts with empowering founders of all walks of life.

The Brand Promise

Whether it’s a high-growth startup or taking the next step in a handmade business, KEC creates space for big ideas.

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