Ayngle Round 2

by Dennis Eusebio Pro Jul 20, 2011

in Ayngle

Ayngle Identity System Still deliberating on whether or not the modified "Y" is too much or if the degree mark at the end is needed either. Feels like there's too many themes going... July 17, 2011

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4 Responses

Pro Dennis Eusebio

Updated ideas based on feedback from varick, russel and crystal. I played around with simplifying the letterforms, adjusting the prism and tried another prism shape for comparison.

Now I'm stuck on which direction to go with, I like the simplicity of the top two but think the bottom two have more character.

10 months ago
Pro Chris Salvador

favoring the bottom one for some reason, as see it to play in contrast/balance with the type.

10 months ago
Pro Judson Collier

The bottom is MUCH better. When you originally posted the first shot I thought it was a 2D shape. The bottom is more complex but has great dimension to it.

(Optionally, you could try the triangle prism in the upright position like the bottom row. That could solve the problem of complexity.)

10 months ago
Russel Quadros

I like the simplicity of the top two... but since you mentioned that the prism shapes may change on different products, I don't know how much my opinion matters.

Judson has a good point about the bottom having better dimension tho. If you can colorize the triangle prism like the bottom, you might have the best of both worlds.

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10 months ago