Jo Malone London logo refresh
I worked directly with Jo-Malone London to breathe new life into their well-known "JML" monogram that appears on almost all of their products.
The change is subtle but helps direct the brand in a more modern/updated direction without destroying the heritage and tradition of the old monogram.
Full project here
animation
branding
design
graphic design
lettering
monogram
packaging
script
type
typedesign
typography
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Posted on
May 21, 2023
More by Luke Ritchie View profile
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