Flora App - Build a Bouquet Flow

This feature was designed for a florist app, Flora, which allows users to build their own custom bouquets in a step-by-step process that's easy to follow.

The primary focus was on building a catalog that had efficient search filters and enough information, enabling the user to sift through quickly and make decisions.

The process involved research, ideation, building, testing and iteration - for more information here is a detailed case study on Figma.

Figma Prototype (permission not required)

This prototype was built on Figma and takes the user through the main flow. The working flower pages are Jasmine & Lily.