Highly Decorated
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22 Responses
Ok, what ya think? Played with the kerning and added the plate. It's faintly reminiscent of a drill sergeant's hat as well.
almost 2 years ago
Awesome use of negative space!
almost 2 years ago
Awesome use of negative space!
almost 2 years ago
As much as I love the last couple, I read this much faster, the other two i read as a military badge first, then it took me a few seconds to make out the cake.
almost 2 years ago
Pro
Alex Lloyd
That's a great piece of work.
almost 2 years ago
This is genius on so many levels. I was recently talking to a friend about negative space in logos and how it can be a total game-changer; this is a perfect example!
almost 2 years ago
Pro
Steve Mockensturm
Here's the thing. The implication - the whole reason this wonderful negative space works - is that the ghost cake is in *front* of the type.
Yet, the type dodges the cake profile. Why? (That's a rhetorical question.)
Maybe consider trying one that slightly knocks out rather than 'wraps' the type.
almost 2 years ago
Pro
Sean Farrell
Much much better but the typography still is not on par with the logo
almost 2 years ago
Thanks guys.
almost 2 years ago
Pro
Reimar Servas
this is just amazing. very clever and well executed. impressive : )
almost 2 years ago
Just spectacular!
almost 2 years ago
fav of the ones I've seen thus far. The other one I couldn't really tell it was cake at first. This one, you can definitely see the outline. I'm not 100% excited about the font used, but it's a huge improvement in my opinion.
Plus, it's brown and I love chocolate cake :)
almost 2 years ago
Pro
Mark Bult
Yeah, not sure about the type-wrap gimmick.
But the cake definitely reads first, and the chevrons still read, which seems like a more proper message hierarchy.
Looking good.
almost 2 years ago
clever
almost 2 years ago
Pro
Mike Gottschalk
Very clever. Nice use of the negative space. I think there's some potential to improve the legibility of the "highly decorated" but it works well as is too (even at a very small size). Great work Greg!
almost 2 years ago
Pro
Sahand Nayebaziz
beautiful idea with a good execution
the cake looks great, the text simply needs to be a little more legible. then this will be a superb logo
almost 2 years ago
you have a way with logos. great work.
almost 2 years ago
Pro
Pavlov Visuals
Wow!
over 1 year ago
Pro
TAS
would like to have a piece of that
over 1 year ago
Excellent use of negative space...
over 1 year ago
genius stuff here.
8 months ago
genius!!!
5 months ago