Winter Olympics Pictograms

Pictograms transcend language barriers by using universally recognized symbols to accurately and effectively communicate information to a global multifacet audience. 

Pictograms have become an iconic part of Olympic design, since their introduction for Tokyo 1964. The unveiling of pictograms for upcoming games has become a much-anticipated event. 

The design concept for my Winter Olympics pictograms uses simple lines to depict each sport in a clear and easy-to-understand way. Each pictogram is designed to be recognizable quickly and reflects the signature movements of the sports it represents 

The final design is a set of 15 pictograms that communicate to a global audience. They are versatile and can be used in a variety of contexts, from promotional materials to event signage. 

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Posted on Feb 21, 2023

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