ROGOB

SOLUTION

We have developed a new brand and store format. As part of the branding, we did everything from the signboard and the design of the store's facade, ending with corporate illustrations, packaging, uniforms, and promotional materials. We also developed the interior of stores in a new format, including a café area, a counter, cash registers, and the main working area of ​​the store.

OUTCOME

The new format was agreed upon by the top management of the company and successfully implemented. During the first year, 4 branded stores were opened in a new format.

CHALLENGE

Launch of a new format of convenience stores, specializing in meat products. The business itself is the largest producer of meat products in Moldova, with a successful network of butcher shops.

More about the case – https://brandon-archibald.com/works/rogob/