Though I understand the intent but ideally, should it be established? Kind of sends a wrong information if you intend to use it as your freelancing business identity.
Also the shadows in the white version seem too pronounced, how about decreasing the opacity or spread?
@Joshua I did understand the connotation Sir, but if you intend to use it as a brand, it might be a good idea to see if the clients do not think otherwise. But all in good fun.
Diggin' the right version and agree on lightening up the drop shadow. The one on the top left feels too much like a road sign to me but the right has a classic, genuine feel to it. Lookin' good duder
Huh... Well that's the last time I will rebound...
Kidding!
This technique is fairly simple, it's a pretty quick way to make a nice looking logo. Honestly, in traditional identity design, this has no iconography or no grasp. Like the arrow in FedEx, or the box in the old UPS logo. Those things matter, pure typographic logo's are difficult, because they'll never be able to grow. You'll always need to stay within the mold of the typography. If that makes any sense.
I've been doing this stuff for clients for a while now. It's fairly fadtastic right now thanks to a few other designers.
I'd work on creating some simple iconography to put into the wrapper, other than just the initials and this thing would kick ass. Rock on!
@Joshua: For SURE man! I think this is rad, one thing I never had enough time to do was make some iconography though. Would love to see it taken there.
To everyone else, Joshua and I are best bro's, we're not fighting about rips on the best place in the planet... Dribbble!!
19 Responses
Yes! That's what I am talking about!
about 2 years ago
Pro
Tyler Galpin
http://dribbble.com/shots/19858-Trent-Walton
about 2 years ago
Pro
Tuhin Kumar
Though I understand the intent but ideally, should it be established? Kind of sends a wrong information if you intend to use it as your freelancing business identity.
Also the shadows in the white version seem too pronounced, how about decreasing the opacity or spread?
about 2 years ago
Pro
Trent Walton
It's funny, Mr. Brewer had actually been working on this quite a while before any of my mark-shennanigans went down online.
As far a the ID goes, I prefer the simple "JB" and would like to see that letter-pressed into every scrap of paper I own.
about 2 years ago
Pro
Tyler Galpin
Just thought it was a funny coincidence :)
/agreed regarding the JB mark. It's spot on!
about 2 years ago
Thanks all!
@Tuhin "estd" was kind of a joke (I was born in 1975... thus Estd.) and I agree on decreasing the opacity of the shadow on the second one.
about 2 years ago
You are an old man Joshua Brewer. I like the first one.
about 2 years ago
Pro
Josh Tilton
I *really* like this a lot, great work Joshua
about 2 years ago
Pro
Tuhin Kumar
@Joshua I did understand the connotation Sir, but if you intend to use it as a brand, it might be a good idea to see if the clients do not think otherwise. But all in good fun.
about 2 years ago
Pro
Evan Dinsmore
Very nice, I love the small mark with the initials.
about 2 years ago
man crush.
about 2 years ago
Pro
Grant Blakeman
yeah, i'm a huge fan on the 'jb' diamond.
about 2 years ago
Diggin' the right version and agree on lightening up the drop shadow. The one on the top left feels too much like a road sign to me but the right has a classic, genuine feel to it. Lookin' good duder
about 2 years ago
Thanks all. I am really thinking the one on the right + JB diamond is the way to go. Have had a few more ideas this morning that I will explore later.
Thanks for the feedback!
about 2 years ago
Pro
Patrick Algrim
Huh... Well that's the last time I will rebound...
Kidding!
This technique is fairly simple, it's a pretty quick way to make a nice looking logo. Honestly, in traditional identity design, this has no iconography or no grasp. Like the arrow in FedEx, or the box in the old UPS logo. Those things matter, pure typographic logo's are difficult, because they'll never be able to grow. You'll always need to stay within the mold of the typography. If that makes any sense.
I've been doing this stuff for clients for a while now. It's fairly fadtastic right now thanks to a few other designers.
I'd work on creating some simple iconography to put into the wrapper, other than just the initials and this thing would kick ass. Rock on!
about 2 years ago
@Patrick - dang. I sure hadn't seen that image. Promptly going back to the drawing board. Great minds think alike. :)
about 2 years ago
Pro
Patrick Algrim
@Joshua: For SURE man! I think this is rad, one thing I never had enough time to do was make some iconography though. Would love to see it taken there.
To everyone else, Joshua and I are best bro's, we're not fighting about rips on the best place in the planet... Dribbble!!
about 2 years ago
Love.
about 2 years ago
Pro
Benoît Burgener
I love old school style and you're a part.
about 2 years ago