Long story short: I'm moving to the Canary Islands and I'm going to start freelancing. I was using the name VeoDesign, but I decided to switch to my actual name, because most people will hear about me in a mouth to mouth fashion, and this way I remove the need to connect VeoDesign with my name.
I wanted it to be somewhat reminiscent of a signature of an artist, that's why I went with a calligraphic kind of lettering, which is all done by hand, btw. The butterfly is there to still have a connection with the VeoDesign brand, which I will still be using, but for promote myself internationally, rather than locally.
I know is only part of the "presentation" but I see the light in the center too strong. Burnt. I'd lower it a bit.
I really like the lettering, but the tagline might be lost in smaller applications. About the butterfly, I like it, but somewhat instead of design it reminds me maybe of aesthetic products. I see it really "sensual" Really feminine.
With the hand-written script looking font coupled with the butterfly, I tend to get a feminine brand vibe. If that's okay with you then, sweet. The design is solid.
@Edokoa I know what you mean. I've been thinking about that tagline for a while, now... I can't get it to look right if I make it bigger, because of the weird space that appears... maybe I could try with a narrower font, so to make it a bit bigger while not growing sideways. Any other ideas? :)
@Josh King & @Edokoa do you think its *too* feminine? I've been using the butterfly for a while now, and it's true that it has always been used with a more corporate kind of font. It's the first time I couple it with a handwritten style... As I said in the previous comment, I wanted to have a connection between VeoDesign and Miro Keller... do you have any idea for how to not make it too feminine while at the same time having the link there?
I'd also recommend dropping the tagline. Have you thought of "Miro K." or "MiroK"? And it seems like the butterfly should above the text. Great work so far.
You mean, like, shifting the butterfly to the left so that it slightly overlaps the text? Or placing it above and make it bigger?
I need the "Keller" to be in there, because my mother is known on the island as being an artist, and she's known as "Ann Keller" so the surname is important for the people to make the connection. On the other hand, I don't want the butterfly to take too much emphasis away from the name, since it's only there to link it to VeoDesign. The most important part of the logo is the name.
The tagline, if dropped from the logo, will need to appear on the website in one form or another... I'll think about that when I start designing the site :)
I meant I'd raise the butterfly a little bit. And about the tagline, I'd use it maybe in the website header. It depends on the composition, but if you compose it centered you could still have it directly below the logo as H1 or H2
12 Responses
Pro
Miro Keller
Long story short: I'm moving to the Canary Islands and I'm going to start freelancing. I was using the name VeoDesign, but I decided to switch to my actual name, because most people will hear about me in a mouth to mouth fashion, and this way I remove the need to connect VeoDesign with my name.
I wanted it to be somewhat reminiscent of a signature of an artist, that's why I went with a calligraphic kind of lettering, which is all done by hand, btw. The butterfly is there to still have a connection with the VeoDesign brand, which I will still be using, but for promote myself internationally, rather than locally.
Feedback is really really greatly appreciated!
12 months ago
Pro
Edokoa
I know is only part of the "presentation" but I see the light in the center too strong. Burnt. I'd lower it a bit.
I really like the lettering, but the tagline might be lost in smaller applications. About the butterfly, I like it, but somewhat instead of design it reminds me maybe of aesthetic products. I see it really "sensual" Really feminine.
12 months ago
Pro
Josh King
With the hand-written script looking font coupled with the butterfly, I tend to get a feminine brand vibe. If that's okay with you then, sweet. The design is solid.
12 months ago
Pro
Miro Keller
Thanks guys! :D
@Edokoa I know what you mean. I've been thinking about that tagline for a while, now... I can't get it to look right if I make it bigger, because of the weird space that appears... maybe I could try with a narrower font, so to make it a bit bigger while not growing sideways. Any other ideas? :)
@Josh King & @Edokoa do you think its *too* feminine? I've been using the butterfly for a while now, and it's true that it has always been used with a more corporate kind of font. It's the first time I couple it with a handwritten style... As I said in the previous comment, I wanted to have a connection between VeoDesign and Miro Keller... do you have any idea for how to not make it too feminine while at the same time having the link there?
12 months ago
Pro
Josh King
I wouldn't say too feminine. You are moving to the Canary Islands right? Your logo could also be considered tropical?
12 months ago
Pro
Edokoa
Yeah, could be tropical too. I thing you could drop the tagline from the logo and use it separately or only when logo is bigger than X.
12 months ago
Pro
Miro Keller
@Edokoa I'll still try that narrower font, but that could be a solution as well...
Then, tropical it is! :D
12 months ago
Pro
Chuck Spidell
I'd also recommend dropping the tagline. Have you thought of "Miro K." or "MiroK"? And it seems like the butterfly should above the text. Great work so far.
12 months ago
Pro
Edokoa
Yeah, I agree with the "butterfly over the text" thing, at least just a little.
12 months ago
Pro
Miro Keller
You mean, like, shifting the butterfly to the left so that it slightly overlaps the text? Or placing it above and make it bigger?
I need the "Keller" to be in there, because my mother is known on the island as being an artist, and she's known as "Ann Keller" so the surname is important for the people to make the connection. On the other hand, I don't want the butterfly to take too much emphasis away from the name, since it's only there to link it to VeoDesign. The most important part of the logo is the name.
The tagline, if dropped from the logo, will need to appear on the website in one form or another... I'll think about that when I start designing the site :)
12 months ago
Pro
Edokoa
I meant I'd raise the butterfly a little bit. And about the tagline, I'd use it maybe in the website header. It depends on the composition, but if you compose it centered you could still have it directly below the logo as H1 or H2
12 months ago
Rebound
Miro Keller Logo V2
by Miro Keller
That's how it ended up. Tagline bigger, butterfly smaller :)
10 months ago