Form Assembly new Homepage & Pricing page

Here's a l👀k of the site we redesign for FormAssembly

We build the brand around the FormAssembly’s mission to help organizations take control of the data collection process. With the strategy to stay “product focus” in mind (no illustrations), our team came up with this "brand shape" reflecting that mission. Besides being used on the site to support product screenshots, to feature photography and being a nice section separator, we embraced that shape even further and brought it to the wordmark as well.