Rebranding for Munchy was such a pleasure for us. It is fun to create all the elements for brands connected to pets. 🐱

Pattern making is one of the most entertaining processes in brand design. Depending on the brand identity, we create patterns that can be used and applied for different purposes. The pattern we have created for this brand is made out of ingredients illustrations and elements connected with cats.

Considering the field of the brand, which is a YouTube channel with food recipes for cats, we came up with a cute and meaningful logo. Generally, the “munchy” word mostly means snacks, but we wanted to show viewers that it is specially for cats and its taste is surely loved by our whiskered pets.

Branding for Munchy 🐱


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