Tobacco Road Luxury Lofts
Lancaster, PA is one of the oldest inland cities in the US. Like most towns its size in the area, it once boasted a robust manufacturing industry. Though much of the industry left, former factories and warehouse spaces are being refurbished for new uses. Tobacco Road Luxury Lofts, a converted warehouse space, is a beautiful apartment complex featuring exposed brick walls, refinished original wood flooring and high ceilings. Ahead of opening, they approached us to help with branding, merchandise and a website. We were excited to help them promote their beautiful facilities.
We created a logo that gives a nod to the industrial heritage of the building while keeping things clean and modern. The website is designed to be easily navigable and showcase both extensive photography of the building/neighborhood and details of amenities. We capped it all off with a series of t-shirts, hats, and tote bags for tenants to be able to show their pride.
