Pusher's Air Hockey Tables Branding, 2022

I took on @awfullygreatdesignco's Build A Brief design challenge! I wanted to push myself to create a brand identity in a day, and since I was struggling to decide what to draw, I went with Tristan’s ‘Pusher’s’ design brief.Pusher’s is a custom air hockey table company based in Palm Springs, CA, that crafts mid-century style tables that double as dining decor. I really wanted to lean into the mid-century architecture and furniture style, while also touching on the surf culture of California. Pretty stoked with how this turned out! Link to the full brief!