Maurèle – Homepage
When designing the identity and site, we worked hard to create something that felt timeless, refined and intentional – but could still operate in the same playing field as direct-to-consumer upstarts.
The contrast of Maurèle is that it is a digitally-driven brand that attempts to envelop you in the promise of a quiet moment, a comfortable corner. As a result, we wanted something that felt spacious and expansive – like a breath of fresh air amidst the crowded landscape of bright hues and millennial pinks that dominate the commerce landscape today.
brand
branding
d2c
directtoconsumer
ecomm
ecommerce
font
fonts
identity
luxury
paper
refined
type
typography
ui
upscale
ux
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Posted on
Dec 15, 2021
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