Winnica Niemczańska - The Keys of Niemcza
Winnica Niemczańska produces amazing and already awarded wines in Poland!
We had a pleasure to design the labels of their new line of wines, that are available uniquely in their hotels and restaurants. We wanted to create an impactful and recognizable design, that will be easily expandable into the whole range of products.
The core idea was to connect this wine set with their hotels, where the wines are available for their guests. That inspired us to chose the motive of an old hotel room key on the front part of the label, as a main identifier of the whole set and a keyhole with cut out on the back. Both elements are connected together by intricate shape of the label itself. Each wine label it is printed in different hot stamped foil color, which creates series of colorful keys. Each of them opens the door to a different room, full of history and different stories, just like their wines…
