Moon Polish

Moon Polish is a nail polish brand featuring polish colors based on your Zodiac sign.

Business mission/goal: based on the belief that horoscope influences people’s style, the aim is to give them a shade that speaks to their soul, without forgetting to use the highest quality ingredients to avoid harmful chemicals and reduce our environmental impact.
Ideal customer/client: females between the ages of 21-32 years old who believe beauty is part of their lifestyle which is why they choose to purchase quality and health conscious products.

The brand needed to exude a feminine, whimsical, fresh, sophisticated and modern vibe, with some elements reminiscing zodiac/moon/stars but not in a childish way.
I was inspired by the 90s witchy look in fashion and by the minimalistic tribal style that is very appreciated by people who want to get a tattoo related to zodiac or moon phases.
[The zodiac symbols illustrations found on each nail polish bottle cap are made by Alcateia Art and vector traced by me].

SOFTWARES: Adobe Illustrator & Photoshop