ISA Brand Identity

International Scientific Advisors connects biomedical founders with subject matter experts who can help improve and fund new medical technologies.

I worked with ISA to define their company and customer personas, as well as a visual language for their identity.

As a platform, ISA matches strategic teams to tackle complex tasks such as biomedical innovation and federal grant discovery, and so the radar chart is a functional motif that can be used to communicate the multivariate aspects of this team assembly. We aligned on this motif after a few options and iterations. 

I built the brand design system using Figma.

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