Zental Rental

Zental is a rental platform that allows neighbors and businesses to rent goods from each other. With Zental, Sarah wanted to emphasize the emotional experience of renting on her platform — relaxing and stress-free — to put potential customers at ease with the idea of learning a new way to shop online.

Our final product feels fun and approachable. The motif in this concept is a smiling, satisfied customer, simplified down to basic shapes. The colors are beach-town inspired but avoid feeling summery or seasonal.