Obox Themes 3.0

Really proud to announce that our site redesign of Obox Themes is live.

Some pages that I am really proud of include:

Business landing page

We rented out a drone and flew over our beautiful city during sunrise in order to capture an awesome background video that would depict a 'business' type environment.

Business page

Social Commerce

Just love the colors that we used on this page, the icons were also custom designed to suit the theme.

Social Commerce page

Themes page

WordPress is generally a bit of a boring industry so it's not the easiest thing to make WordPress theme pages look good. That being said, I really feel like this goes a long way to making them a bit more exciting.

I decided to animate the screenshot spread on :hover and use a combo of alternating layouts and colors. What I am most proud of though is the copy writing - especially compared to our old site which left much to be desired!

Theme page

Fun facts

- We had to take over 1100 screenshots for the new site
- All icons were custom designed, 97 made the cut and over 200 we discarded
- Work on the new site started 12 months ago!

Lastly, we made a little video explaining our thinking behind the site which you can view here.

Any and all feedback is always appreciated!

View all tags
Posted on Mar 20, 2014

More by David Perel

View profile