Created Tonik Health for Blue Cross at Grey Advertising

Stephen Weibel
Stephen Weibel
    • Created Tonik Health for Blue Cross at Grey Advertising
    Created Tonik Health for Blue Cross at Grey Advertising
    Created Tonik Health for Blue Cross at Grey Advertising
    Created Tonik Health for Blue Cross at Grey Advertising
    Created Tonik Health for Blue Cross at Grey Advertising
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    1. tonik_health_1024x768.png
    2. tonik_health_1024x768.png
    3. tonik-gear.png
    4. tonik-2.png
    5. tonik-3.png

    We made health care cool for the young invincibles back in 2005. We created the brand and identity for Tonik. We built a site, application and ad campaign. It was hugely successful for Blue Cross exceeding sales expectations by 50x. It was so popular that Ed Helms did a segment about Tonik on the Daily Show with Jon Stewart.

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    Posted on Mar 18, 2014
    Stephen Weibel
    Stephen Weibel

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