Wavepulse Acoustics Identity Guide

4 Responses

1. Graham Smith

   Portion of a single A4 page Identity Guide in progress. Trying to fit all the information I would like onto a single page is proving challenging, but satisfying. This is the top half, focusing on the logo breakdown.

   Whole incomplete page for context http://drp.ly/LOGaj

   I could go to more pages, but my focus is to provide each client with at least a basic 'Dummies Guide' PDF guide. So each client gets this A4 guide without question, they can them pay more for a more detailed guide if needed. Focusing on the common sense stuff that some clients don't see.

   It's a neat way to also show the client, at a glance, the level of detail that goes into a logo, the spacing, the alignment, proportions etc. Rather than just a slam dunk of text and imagery in a seamlessly random manor.

   So enough details to prove interesting, such as this breakdown, then what not to do with your logo, like squish, recolour, resize etc.

   about 2 years ago

2. Dan Davies

   Nice font.

   about 2 years ago

3. Grant Rowles

   Smart value added to your identities with this page.

   about 2 years ago

4. Pro Pete Lacey

   Can't argue with this, its a clever idea.

   Often times I've been given brand guidelines for small companies that span into 100+ pages. Upon questioning the company about certain things in it I get a "I've never really looked at it" response.

   I think this is a great idea for those common mistakes that crop up, so great in fact I think I'll put it into practice next time the opportunity arises.

   Thanks for sharing.

   about 2 years ago