Method & Craft Logo - R2

15 Responses

1. Pro Phil Coffman

   Changed "Method" to a more pure use of Knockout after Dan's comment.

   about 2 years ago

2. Jess Brown

   This really balances out the whole logo. Great job!

   about 2 years ago

3. Pro Chris Bowler

   Great progression Phil.

   One other thought: the spacing between the text and the lines appears uneven (although it's probably equal) — the top looks just slightly cramped.

   about 2 years ago

4. Pro Dan Mall

   Beautiful. Much more balanced proportions.

   about 2 years ago

5. Pro Jake Stutzman

   I like how you've tightened things. Feels altogether now.

   about 2 years ago

6. Pro Jake Przespo

   I'm liking this iteration the most out of all of them. Nice work Phil.

   about 2 years ago

7. Eddie Wilson

   Winner.

   about 2 years ago

8. Pro Matthew Anderson

   Gotta love Dribble, eh? Fantastic end result, Phil.

   about 2 years ago

9. Pro Jordan Dobson

   Very nice! The adjustment worked perfectly.

   about 2 years ago

10. ⚓ Aaron Martin

    Love it.

    about 2 years ago

11. Pro Trent Walton

    Excellent work... Way to push those pixels.

    about 2 years ago

12. Tom Coates

    This is gorgeous. My only suggestion would be to maybe extend the lines at the top of the bottom a tiny amount left and right - for some reason, although I think they're dead on geometrically, there's something about the strength of the M and D in Method in particular and the butt of the Ampersand that make it seem like the text is pushing out beyond the square you've got.

    Do you know what I mean? It's like when in typography the O can't sit on the baseline because otherwise it looks like it's flying, or the reason that the floor of the Acropolis raises slightly towards the centre otherwise the illusion is that it's got a depression in it.

    I'm rambling. I'll stop now.

    about 2 years ago

13. Josh Brewer

    I have to say I believe Mr. Coates is spot on. Just a pixel on each side would go a long way.

    about 2 years ago

14. Pro Chris Cashdollar

    Lookin' great! (...and that was a spot-on suggestion from Mr. Mall, as well.)

    One thing John Langdon taught me eons ago was to just ever-so-slightly extend any "O"s or curved glyphs beyond the hard vertical alignment that you would naturally want to align it against. The "&" would probably fit this case; the outside curve of it might want to sit a pixel or two beyond the left edge of the "M"

    about 2 years ago

15. Pro Phil Coffman

    @Joshua & @Tom - I can see how that could help. Thanks for the suggestion!

    @Chris - Yep, you're right. The "&" needs to shift a tiny bit to the left.

    about 2 years ago