038_lzn

Fresh off the presses

Shot_1299036140

3 Responses

  1. 038_lzn Bernard Yu

    Got my business cards back from the printers.

    Colophon:
    Enguin Sans (by the ever-talanted Caitlin Robinson: caitlinisprettyawesome.com)
    Museo Slab (by exljbris)
    Printed on Sommerset 500gm, Radiant White

    about 1 year ago

  2. Pro Rocket-64x64 Alex Pankratov

    It looks very nice, but the front of card implies that the URL is enguindesign.com and the email on the back uses enguin.com... I realize you probably use both, but their mix on the card is a bit confusing.

    about 1 year ago

  3. 038_lzn Bernard Yu

    I debated about the confusion of the two for quite a while.

    Ultimately, two things made us decide to stick with the shorter domain name in the email address while keeping the longer for our business URL:
    1. In actual use, our clients haven't had issue with the different domains when sending emails.
    2. People have been much more likely to mis-type x@enguindesign.com than they are at typing @enguin.com for email addresses for some reason. 3. People prefer the URL enguindesign.com to enguin.com when typing URLs.

    There seems to be something about addresses with a certain number of syllables that are more memorable, for some reason. People have issues remembering enguin.com, but they don't have issues remembering bernard@enguin.com or enguindesign.com.
    I don't fully understand it, but that's what my experience has been.

    However, we have all x@enguindesign.com email addresses redirect to x@enguin.com, just in case.

    about 1 year ago

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