I firmly believe interfaces are an ongoing conversation with the user. The most successful interfaces establish a dialog —a sort of intimacy— using clever, honest copy. Copy is design, and should answer user's questions right when they face the interface.
This is the sign-up screen for an e-commerce application. In South America, e-commerce is not as developed as in the US, so our task is to educate our users when we "talk" with them, in this case taking advantage of this very common screen by explaining why it's useful for them to create an account.
Design wise, as always, white space fills the design, and a wise choose of typefaces allows for an easy, relaxed interaction. The design is simply "not there", but it just works in order to accomplish our goals.
View full size for more details.
Responsibilities: Information Design, Visual Design, HTML/CSS templates.
4 months ago
keyboard shortcuts: ← previous shot → next shot L or F like
Show and tell for designers
What are you working on? Dribbble is a community of designers sharing screenshots of their work, process, and projects.
Copyright © 2009–2013 Dribbble LLC. All screenshots © their respective owners. Shipped from Salem, Mass. USA.
Follow Dribbble on Twitter