ELMA GROUP's brand identity

Elma group is a tour & travel agency and we were asked to design a whole identity for it, and this the logo. about the concept we used circular shapes to induce the sense of roads and the hypothetical circle is used as a symbol of the earth. we tried to avoid using sharp corners. for reaching the mentioned goal, all the letters are connected.
design by:
Vahid Honarmand
we'll be happy to hear your idea :)
for viewing the complete version of this project, follow the link below:
shorturl.at/dhkxL